The Futur

Most designers never make it past survival mode—not because they lack talent, but because no one showed them the blueprint.

In this video, I break down the exact 5 stages you need to master to build a sustainable $100k/year design business. 

Whether you're doing free work "for exposure" or already making money but feeling stuck, this roadmap will show you exactly where you are and what's next.

Courses:
Typography Design 01: https://www.thefutur.com/typography-01
(The exact course I used to teach my brother and thousands of students)

📊 THE 5 STAGES TO $100K:

⏱️ TIMESTAMPS:
0:00 - Why Most Designers Stay Stuck
0:20 - STAGE 1
12:23 - STAGE 2
20:12 - STAGE 3
36:38 - STAGE 4
40:54 - STAGE 5

🎯 WHAT YOU'LL LEARN:
• How to escape the "yes to everything" trap that keeps you broke
• The minimum portfolio pieces you need (it's NOT 50, 20, or even 10)
• My exact cold outreach formula that gets responses without being spammy
• How to charge $2,500+ minimum per project (even if you're just starting)
• The pricing shift that lets you work half as much while making the same money
• Why hourly rates are killing your growth (and what to do instead)
• How to multiply yourself and break through the $100k ceiling

👀 Want more content? Join this channel for exclusive BTS, Workshops & Talks:
https://www.youtube.com/channel/UC-b3c7kxa5vU-bnmaROgvog/join

🚀 Ready to level up your content? 
Join Content Lab — My private community to grow your brand & audience: https://learn.thefutur.com/contentlab

📚 Business Books:
• "Stop Stealing Sheep & Find Out How Type Works" by Erik Spiekermann
• "Typographic Design: Form and Communication" by Philip B. Meggs and Rob Carter
• "The Pioneer of Swiss Graphic Design" (featuring the work of Josef Müller-Brockmann)
• "The Geometry of Design" by Kimberly Elam
• "A Smile in the Mind" by Beryl McAlhone and David Stuart

🤝 Creators to Follow:
• Paul (ZEET) https://www.instagram.com/ogzeet
• Type Design Class (Viktor Baltus) https://www.instagram.com/typedesignclass
• PiXImperfect - https://www.instagram.com/piximperfect
• Jad Kassis - https://www.instagram.com/jadkassis
• Hey Adam Design (A J Wright) https://www.instagram.com/heyadamdesign

We love getting your letters. Send them here:
The Futur c/o Chris Do
556 S. Fair Oaks Ave. #34
Pasadena CA 91105

*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.

--
Host: Chris Do (Bald Asian Guy Talks About Business)
Cinematographers/Editors: @RodrigoTasca

If I Started Over as a Graphic Designer, I'd Do This to Hit $100K

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